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About EVERGREEN Matcha|shokakuen

What is
EVERGREEN Matcha ?

Shokakuen's "EVERGREEN Matcha" is a product that solves the color fading problems of Matcha caused by heat,light and acid.

Paste type

This is a paste-like product that solves discoloration and color fading problems of Matcha. It is produced by mixing Matcha with water using our unique technology,and is retort-sterilized.

 

  • Shelf life of it is 24 months.
  • Storage condition of it is room temperature.

Powder type

This is a product for which the paste type matcha is dried by the spray-drying method without using excipients, etc., and powdered like conventional matcha.

 

 

  • Shelf life of it is 24 months.
  • Storage condition of it is room temperature.

Green tea extract type

This is a liquid product that extracts green tea ingredients from

Tencha tea leaves (materials of matcha)by applying the paste type matcha manufacturing method.  It is hot-packed.

 

  • Shelf life of it is 12 months.
  • Storage condition of it is room temperature.

What is the color fading problem of matcha ?

The problem of color fading of matcha is caused by extremely unstable structure of chlorophyll, which is the green source of matcha.

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Due to the effects of heat, light, and acid, magnesium that is chelated at the center of chlorophyll is desorbed and the chlorophyll replaced by hydrogen molecules instead of magnesium changes to a dark brown component called pheophytin, which causes green color fading and brownish discoloration.

for example…

  • Color change and color fading factors by heat:
    When there are processes to apply heat such as baking,simmering,steaming,and heating for sterilization in the production process of foods and beverages containing matcha.

  • Color change and color fading factors by light
    When the foods or beverages containing matcha are exposed by food shelf light,showcase light or sunlight,etc.

  • Color change and color fading factors by acid.
    When matcha is used for the acidic food or beverages such as MIso(Soybean paste.),dressings and alcoholic beverages and so forth.

    In the past, there was no solution to prevent color fading or color change of matcha other than supplementing the green color of matcha with chlorella or coloring agents. However, there was a problem that the effect was limited and the original flavor and taste of matcha were impaired.

EVERGREEN Matcha’s strengths

The bright green color of matcha lasts for a long time !

It is resistant to color change and color fading by heat.

It has been proven to prevent color fading and color change even when it is retort sterilized at 121 for 20 minutes.

It is resistant to color change and color fading by light.

It retains green color of matcha for two months even in a 1500 lux lighting environment.

It is resistant to color change and color fading by acid.

We have a track record that it has also been used in sparkling beverage products with a pH value of 3.5.

EVERGREEN Matcha solves the problems of color fading and color change of processed foods and beverages that use matcha.

事例all stars
  • As a solution to the problems of color fading and color change due to heat, it enables the use of food products that require high-temperature heating.
  • As a solution to the problems of color fading and color change due to light, there is no need to take light-shielding measures.

  • As a solution to the problems of color fading and color change due to acid, it can be used for acidic foods and beverages.

Comparison test images of color fading

The following
The test images images comparing the color fading process of steamed matcha bread cooked using conventional matcha, matcha with chlorella, and EVERGREEN Matcha Paste.

英サイト用退色比較画像_蒸しパン

Advantages and Benefits of
EVERGREEN Matcha

It can also be used for retort foods.

Prevents color fading
due to lighting, etc., and maintains commercial
value.

It can be put in transparent bottles enhancing the appeal of the product.

It eliminates the need for light-shielding film packaging, leading to cost reduction.

It can be used for acidic
foods such as Miso (soy
bean paste) and dressings.

It can also be used for
acidic beverages such
as alcohol drinks.

The food using it can
be commercialized
without using coloring agents.

It can clear the legal and regulatory issues regarding colorants in the importing country

The bright green color similar to that of high-class matcha enhances the value of the products using it.

It can be used for products that were previously difficult to use matcha.

By solving the color fading problems, it is possible to extend the expiration date of the products using it.

Other benefits

  • EVERGREEN Matcha uses no additives for all three types.
  • It can provide bright green color like higt-class matcha.
  • Since it is deeper in green color than regular matcha, users can reduce the amount used in a matcha product.
  • It has quite longer shelf life comparing with that of 6 months for our regular matcha for food processing.
  • It can be stored at room temperature.
  • It can reduce the cost of storage.
  • It can reduce logistics costs by normal temperature logistics.
  • Safety is kept by its retort sterilization (at 121℃for 20minutes).

It is widely used in various food fields such as confectionery and bread making, beverages, alcohol drinks and retort foods.

EVERGREEN Matcha is available in three types to choose from according to your needs and requirements.

EVERGREEN Matcha
Paste

EVERGREEN Matcha
Powder

EVERGREEN
Green Tea Extract

Recommended type of Matcha by issue.

Issue This type is recommended
I don’t want or can’t use coloring agents in foods that use matcha  
Matcha fades and discolors due to heat during manufacturing food with matcha   
I think it can be solved with the ENERGREEN series.
We also have a track record of using in retort foods.
I  want to prevent the powder of matcha from scattering.
The work space is cluttered with powder.
The workers suck matcha, and cough.
I want to eliminate the lumps of matcha
The Paste type has excellent dispersibility and can de used without lumps. 
I want to avoid precipitation
The Green Tea Extract type has almost no solids and no precipitation.